A better way to understand your customers

Centralize all your data in seconds

Adding data to NomNom is easy.

Upload user research files from Google Drive, Dropbox, Box, and email. Get even more context by adding customer feedback from your favorite tools – Zendesk, Intercom, Desk, NPS Surveys, App Reviews and more.

Need more? Unlock useful data hidden in internal systems via our API or automate data streams with our Zapier integration.

Deep search at your fingertips

Find everything from everywhere in seconds.

NomNom is the most powerful search engine for all your qualitative data. Find answers quickly across multiple channels and data sources. Filter your data by customer segment, user properties, keywords, tags, sources and more. 

Quantify your feedback easily

More context means better decisions.

Learn from customers faster by looking at your data in different ways. With a full range of visualizations, see the whole picture from your feedback before digging deeper into specific customer issues. NomNom is data-driven decisions made easy.

Track and group feedback automatically

Easy automation for busy product teams.

Track and group customer feedback and research files based on keywords, tags and any metadata available. Create automated workflows and stay on top of your research.

Powerful customer segmentation

Because not all feedback is created equal. 

Customer profiles allow you to get a single view of your customers and their feedback across multiple sources. Build better personas and discover the jobs your customers are hiring you for by understanding the context behind each piece of feedback.

Get everybody on the same page

Go deeper, go beyond customer feedback. 

Validate your hypothesis by building powerful and collaborative research projects. From customer interviews to prototypes, curate all the evidence you need to let your research tell a story.

Using Jira? Sync your research projects with Jira and help your team track their progress. (Coming soon!)

One more thing…


Keep consistent tagging across all your sources.


Highlight any part of any document. Curate only the relevant bits.


Collaborate with multiple teams. Get everybody on the same page.


Bookmark reports, evidence and anything you want to remember for future research.


Track your progress in a beautiful research timeline. Tell better stories about your findings.


Upload videos, audio, and images. Make all your research evidence searchable. (Coming soon!)


Create workflows and tag documents automatically.


Forward emails to NomNom anytime.

“Since we started using NomNom we’ve been able to act on feedback more easily and help make sure it is a real centerpiece of any project planning we’re doing.”

Johanna Richardson, Senior Product Manager at RJMetrics

LUKE TYSONOperations Manager at Minaal 

ASHLEY RODAN Automation Engineer at Homepass

BRET SCOFIELDSenior Interaction Designer at Sumo Logic

Connect the dots. Get better insights

Start your 14-day free trial with NomNom today